Overview
Insert brief overview of project
What’s Included:
Overview of key topics will be covered
Why This Matters:
Give the “Why”, buy-in needed, origin of project
Timeline
| Date | Milestone |
|---|---|
| May 20, 2025 | Rollout guide published |
| May 23, 2025 | Order available |
| May 29, 2025 | Product lands in stores |
| June 3, 2025 | Official launch |
| August 31, 2025 | Sell-out goal |
| Sept 2, 2025 | Signage takedown |
Ingredients & Supply Chain
| Ingredient | Sysco Code | Storage | Notes |
|---|---|---|---|
| Dragon Fruit Syrup | 7119606 | Ambient | Keep one bottle near blender |
| Frozen Diced Dragonfruit | 7187551 | Freezer | Serve with red 2oz scoop |
| Pineapple Puree | 5548601 | Ambient | Combine into Swig gallon jug |
| Pineapple Topping | 7172413 | On Ice | Store in shallow cambros |
| Mango Puree | 7166310 | Ambient | |
| Raspberry Puree | 7166328 | Ambient | |
| SF Strawberry Syrup | 9206194 | Ambient |
Order Availability: DATE
Delivery Goal: DATE
Equipment Needed
| Equipment | Quantity | Notes |
|---|---|---|
| 2 oz scoop | 2+ | One for pineapple, one for dragonfruit |
| Shallow Cambros | 2–6 | For pineapple topping |
| Airtight lids | 2–6 | |
| Flip lid | 1 | Use for pineapple topping setup |
| Bench scraper | 1 | |
| Monin pumps | As needed | |
| Torani puree pump | As needed | Use for pineapple puree |
Product Breakdown & Preparation
1. Product Name and Ingredients
Dragonfruit syrup
Mango puree
Vanilla cream
Frozen dragonfruit
Instructions: Blend all ingredients fully for standard time.
2. Product Name and Ingredients
Dragonfruit syrup
Raspberry puree
Vanilla cream
Frozen dragonfruit
Instructions: Standard drink build.
Allergen Callouts
| Drink | Contains Milk | May Contain Soy | Contains Tree Nuts |
|---|---|---|---|
| Red Fang | ✅ | Possibly | ❌ |
| Dragon Dew | ✅ | Possibly | ❌ |
| Dragonada | ✅ | Possibly | ✅ (Coconut) |
| Mystic Mango | ❌ | ❌ | ❌ |
Note: All products are made in a facility that contains wheat and dairy.
Team Training
Watch: Training Video
Review: Training
Do: Taste Test
Reminder:
Frozen toppings = 1 red scoop, level
Wipe frost from frozen bags
Replace ice every 2 hours
In-Store Marketing & Signage
Signage Install: Morning of June 3
Signage Takedown: September 2
Menu Boards: Pineapple toppings and puree are listed as “Pineapple Puree”
On-Counter Displays: TBD by Marketing
Team Talking Points:
“Back by popular demand!”
“Red Fang returns!”
“Dragonada is BRAND new!”
Store Goals
Launch Day: 25% attachment rate
Week 1: 20% attachment
Use promo codes actively and correctly (QR codes now scannable!)
Scheduling Notes
More People = Smoother Launch
Add 1 extra person during peaks in first 2 weeks
Ensure enough blender coverage and drink runners
Helpful Links
Tracking Sheet – LTO Attachment & Sales
Product Asset Library – Photos & Video
💬 Questions?
DM your LXD or Ops partner with any questions. Let’s make this our strongest summer launch yet!